2023 / Art Director. 

1st place at the Young Shits Awards November 2023.

CW: Abderrahmane Mehdi Bouktache.

As children and teenagers get more wrapped up in digital distractions, they're drifting away from nature and losing interest in the environment, just as climate issues intensify.
Conversely, Fortnite, the ultimate teen obsession, blends nature with action in lush virtual realms.

So how can we harness these virtual spaces to reel people back into the real world?

Introducing: The Fortnite excursion

︎ VIDEO CASE